Media & Press
Press resources
Assets, facts, and contact information for journalists and media professionals covering Build_it and the African edtech space.
CONTACT PRESS TEAM2,400+
Learners enrolled
60–80%
Average completion rate
100+
Expert facilitators
50+
Organisations represented
About Build_it
Build_it is a structured digital skills platform built for African learners. Unlike conventional online course platforms, Build_it runs cohort-based programmes — not libraries of on-demand video content. Every programme has a defined start date, a time-locked lesson progression schedule, a cohort of peers moving through the journey together, and a tangible outcome deliverable at the end.
The platform was built to solve a problem that no other African edtech platform has meaningfully addressed: completion. Global online course completion rates average under 15%. Build_it programmes achieve 60–80% completion through three engineered mechanisms — Anticipation (time-locked but visible progression), Accountability (cohort peer feed and automated re-engagement), and Consistency (streak tracking and daily unlock rhythm).
Build_it is headquartered in Accra, Ghana and serves learners across West Africa. Programmes span AI Skills, Product Management, UX Design, Data Analytics, Digital Marketing, and Freelancing.
In the press
Build_it is solving edtech's completion problem with a cohort-first model
Why this Accra startup thinks the future of African edtech is accountability, not content
Build_it achieves 72% average completion rate across 2024 cohorts
Brand guidelines
Product name
Always write as Build_it — with a capital B and lowercase underscore + it. Do not write as Buildit, build_it, or Build It. The underscore is intentional — it signals the "build it yourself" ethos.
Brand colours
Build_it Blue #0A66C2
Primary brand colour — use for accent elements
Build_it Black #0a0a0a
Headlines and primary text
White #ffffff
Background, reversed text
Logo & media kit
SVG logos, PNG versions, brand guidelines PDF